Allen & Company
Allen & Company is a fast-growing financial services firm in Central Florida. They are a progressive company. They value their brand. And we were honored when they came to us to take their branding and marketing to the next level.
CHALLENGE: They already had ongoing ad campaigns, but the results were not matching their desired pace of growth. They also already had many events and projects and needed ongoing design management and oversight. The brand was growing at a fast enough pace that they needed a person dedicated to brand oversight and management inside and out.
DELIVERABLES: Sierra Creative was able to implement a customized brand management system. This system now regularly delivers branded, custom manuals, print material, external marketing, event invitation, multiple blogs’ content, and any visual needs necessary.
Websites & Business Cards
We were able to unravel the complexity of the various marketing pieces, events, and web content into a sleek, minimalist design.
The understated business cards share only the logo, which relays the idea that the Allen & Company brand makes way for itself.
Signage & Internal Manuals
The signage design was a fun element. We wanted to relay to the target clientele that we could help bring clarity to wealth management.
Design and brand is not only for external clients. Attentive companies like Allen & Company give the same quality and attention to their internal clients, their employees and teams. We implemented their branding on internal manuals to complete the entire rebrand.
AWARDS: LOCAL ADDY
We were honored to win the Local Addy award with the Allen & Company project. Specifically, with the ad we designed for their 85th anniversary ad campaign and their widely-attended annual even, The Economic Forecast Breakfast.